Blog

Sep

16

2020

image for Golden Toilet Money: Avoid Wasteful Spending And Implement a Marketing Strategy that Works

Golden Toilet Money: Avoid Wasteful Spending And Implement a Marketing Strategy that Works

Posted by: Steve Brown

When you instead understand what your website is for—when you have the right words and proper expectations—you’ll stop wasting all your money and start to move the needle in the right direction.

Read More

Sep

3

2020

image for Change Your Mindset When it Comes to Marketing: My Conversation with Tibor Nagy on The Mindset Horizon Podcast

Change Your Mindset When it Comes to Marketing: My Conversation with Tibor Nagy on The Mindset Horizon Podcast

Posted by: Steve Brown

Modern marketing targets consumers using robots—think of this as the ads on any major platform for example—rather than by remembering that your customers are humans just like you. Use this to your advantage, and change your mindset.

Read More

Aug

20

2020

image for Your Website is Just a Toilet, So Stop Flushing Your Money Into It

Your Website is Just a Toilet, So Stop Flushing Your Money Into It

Posted by: Steve Brown

When you ask for help with your website or social media, you have the assumption that the foundation of your business is already in place. What I’ve found is that that’s rarely the case. The same is true when it comes to marketing and your website. What you ask for shouldn’t be exactly what I give you or neither one of us would be happy.

Read More

Aug

14

2020

image for Your Author Website Is Wrong: How to Build a Book Website That Sells

Your Author Website Is Wrong: How to Build a Book Website That Sells

Posted by: Steve Brown

All authors (yes, even fiction writers) need a website to sell books and make a profit. But if you don’t have this kind of website, you’re doing it wrong.

Read More

Jul

23

2020

image for When What You’ve Always Done Stops Working, You Need a Marketing Strategy

When What You’ve Always Done Stops Working, You Need a Marketing Strategy

Posted by: Steve Brown

In today’s world, you can’t afford strategies that don’t provide results. It’s frustrating and a waste of your time. Here’s what you should do instead.

Read More